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Now administrators of country-specific domain names would need to have at least some connection to the countries in question. He also instituted a residency requirement: At least one person involved in the administration must live in the relevant country. Even his revised policy had loopholes. In , for example, Postel delegated the. It turned out the employee was not communicating with the rest of his country.

He and an American business partner began marketing the top-level domain to Kentucky residents inspiring domains like horsecapitaloftheworld. The primary leadership of the Cayman Islands only found out a year later that its top-level extension already had an administrator. Meanwhile, an internet company based in Fresno, California, briefly owned the extension of Tajikistan,.

Neither side seemed clear on the terms, either. While the government of Niue claims that Semich promised 25 percent of profits, Semich has insisted that he was given the domain in exchange for a commitment to provide the island with internet services.

The island tried to claw back what was lost by passing , in , a law to affirm that. In he subcontracted out the licensing of. While Semich is still the administrator of. In , those registrations peaked at half a million. By now, almost every nation either administers its own top-level domain or approves of the private company, nonprofit, or academic institution that does.

Like Niue, the US was not initially granted administrative rights over its top-level extension, but in , the Department of Commerce convinced Postel's company to hand over administrative privileges. The same power dynamics that let American companies play an outsize role in the mining of cobalt in the Democratic Republic Congo , for instance, have allowed a Swedish foundation to license out a Niuean resource without its consent.

As companies increasingly turn to quirky extensions in place of. The nation of Tuvalu pop: 10, , for example, has seen a rapid rise in the popularity of its. Laying your hand on a noteworthy, easy-to-remember name for your personal or business website has become harder than ever. This is largely due to the fact that well-established generic TLDs like. COM ,. NET and. ORG still top the chart for the most preferred extensions among potential domain owners.

The growing lack of desirable domain names in those popular TLDs have given way to the emergence of alternative solutions like. WS and. NU that hide enormous top-level potential and are yet to be widely recognized as prime domain extensions for both commercial and non-commercial websites. Namely its syntax, however, gave it a strong push toward becoming popular beyond the Niue island's shores. Over the last few years. There are a few key reasons for.

NU domains to be that much liked as the new top-level TLD alternative. In the first place - dotNU is wide open for registration to anyone in the world. An innovative deal by the Internet Users Society provides Web site creators with ". When Jenni Baier accidentally punched in the wrong address on her Web browser, she inadvertently discovered something new. Make that. Ever since then, Baier, who runs what she describes as "a very small Internet service provider" in Harmon, Illinois, has been hooked on the new top-level domain name:.

The bigger kids on the block--such as the Interium Policy Oversight Committee --are busy fighting with the likes of government contractor Network Solutions and the National Science Foundation to expand the number of top-level domain names.

In the meantime, the Internet Users Society quietly took advantage of Internet protocols that allow countries to establish their own domain names. Most people know about the popular domain names--".



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